Our approach to data-driven marketing helps brands around the world optimize the efficiency and effectiveness of their paid, earned and owned marketing communications.
The software and insights to understand what is being said about brands, and how best to adjust communication strategy.
Research, analytics and platforms to improve the impact of activity on core performance metrics.
Proprietary tools and analysis to hold agencies to account and improve future spend performance.
Greater brand and business performance
We collect, aggregate and analyze vast amounts of online and offline marketing data to enable our experts to provide brands with a better understanding of what is going on in their market, how they are performing, and what they can do to improve. Our consultancy and software services are built upon this data, expertise and our independence from the media transaction process. Across the three areas of our business, we enhance brands’ capabilities, instil greater accountability and assist their pursuit of transparency with their agency partners.
Questions we answer for clients
Ebiquity isn't owned by people who buy or sell media. This means we always recommend what is best for our clients when helping them answer...
- What impact does our marketing activity have on business performance (particularly in the area of media and communications)? How can we deliver improved ROI?
- What results is our digital activity really achieving?
- How can we best evaluate agency performance?
- What effect is our paid and earned activity having on our reputation?
- What can we learn from our competitors communication strategies?
Ebiquity In Brief
We work with over 1,100 clients worldwide including over 90% of the major global advertisers
Last year we analyzed $20bn of media spend from over 300 brands
Global expertise and offices in 16 countries
We’ve conducted 700+ effectiveness projects evaluating $18bn of marketing spend
Our advertising database contains over 20 million creative executions from over 80 countries
Our reputation research has helped over 500 world class clients while winning 90 industry awards
Employing over 800 people with agency, client and consultancy backgrounds
London Stock Exchange AIM-listed with over $100m turnover
Response Issue 18
Published on Wednesday, December 31, 2014
Welcome to Response, Ebiquity’s quarterly publication on international marcoms. Our New Year issue includes global media forecasts from Ebiquity CEOs, insight trends for 2015, advice on attribution across mobile devices and a client interview with Americo Silva, Global Media Manager at Shell. 2015: Looking forward and looking back Nick Manning, Chief Strategy Officer at Ebiquity Global Forecasts 2015: Back to the future Ebiquity CEOs
Ebiquity plc appoints two new Board Directors
Published on Friday, November 21, 2014
Ebiquity plc, the marketing performance specialist, is delighted to announce the appointment to its Board with immediate effect of Ms Julie Baddeley and Mr Tom Alexander as non-executive directors. Ms Baddeley is one of the UK’s most experienced female company directors, having served in both executive and non-executive capacities on the boards of leading companies
Ebiquity unveils new Managing Director in France
Published on Tuesday, November 18, 2014
Nathalie Taboch, former deputy MD of Carat, joins Ebiquity France as Managing Director. Nathalie brings a wealth of both client-side and media agency experience to the newly-created role at our Paris office. She will focus on doing team management, client relationship and on developing a sharp Ebiquity positioning on the French market. Her role at