Our approach to data-driven marketing helps brands around the world optimize the efficiency and effectiveness of their paid, earned and owned marketing communications.
The software and insights to understand what is being said about brands, and how best to adjust communication strategy.
Research, analytics and platforms to improve the impact of activity on core performance metrics.
Proprietary tools and analysis to hold agencies to account and improve future spend performance.
Greater brand and business performance
We collect, aggregate and analyze vast amounts of online and offline marketing data to enable our experts to provide brands with a better understanding of what is going on in their market, how they are performing, and what they can do to improve. Our consultancy and software services are built upon this data, expertise and our independence from the media transaction process. Across the three areas of our business, we enhance brands’ capabilities, instil greater accountability and assist their pursuit of transparency with their agency partners.
Questions we answer for clients
Ebiquity isn't owned by people who buy or sell media. This means we always recommend what is best for our clients when helping them answer...
- What impact does our marketing activity have on business performance (particularly in the area of media and communications)? How can we deliver improved ROI?
- What results is our digital activity really achieving?
- How can we best evaluate agency performance?
- What effect is our paid and earned activity having on our reputation?
- What can we learn from our competitors communication strategies?
Ebiquity In Brief
We work with over 1,100 clients worldwide including over 90% of the major global advertisers
Last year we analyzed $20bn of media spend from over 300 brands
Global expertise and offices in 16 countries
We’ve conducted 700+ effectiveness projects evaluating $18bn of marketing spend
Our advertising database contains over 20 million creative executions from over 80 countries
Our reputation research has helped over 500 world class clients while winning 90 industry awards
Employing over 800 people with agency, client and consultancy backgrounds
London Stock Exchange AIM-listed with over $100m turnover
Response Issue 17
Published on Wednesday, September 3, 2014
Welcome to Response, Ebiquity’s quarterly publication on international marcoms. The quarter four issue includes content on agency trading desks, action-oriented modelling, bench-marking your on-line advertising and integrated communications measurement, plus a look at the evolution of McDonald’s ad campaigns. Contents Brand Perception – How the leopard changes its spots Morag Blazey, CEO Ebiquity UK Agency
Response Issue 16
Published on Tuesday, June 17, 2014
Welcome to Response, Ebiquity’s quarterly publication on international marcoms. The Q3 issue includes articles on programmatic media trading, innovations in eye-tracking software, developments in reach and acquisition, the integration of marketing and communications, the ad evolution of the World Cup, the role of music in advertising plus an overview of Thinkbox’s study into UK TV
Ebiquity announces new Managing Director of South East Asia
Published on Tuesday, June 10, 2014
Former Managing Director of Mindshare Singapore, Leela Nair, will head up Ebiquity’s new regional operation as Managing Director of Ebiquity South East Asia. Ebiquity, formerly Faulkner Media Management in South East Asia, is a global marketing and media performance specialist. The move is in response to rapidly growing client demand in Asia for independent and