Ebiquity's Insight Sport service is a fully integrated
research and consultancy platform dedicated to providing
advertising intelligence around the Olympics and wider sports
marketing activity. We can provide invaluable insight for your
sports-based marketing activity:
- Gain an in-depth understanding of the sponsors' strategies thus
far and the pertinent sports marketing trends and themes via our
portfolio of Insight special reports and presentations.
- Track Olympic-related communications (ATL and non-traditional
media) from official sponsors, local team partners and likely
'ambush' brands - in the UK and internationally via Ebiquity's
unique monitoring service.
- Evaluate brands' communication strategies through our
monitoring intelligence. Our system allows for segmentation by
brand, product, date, region, title, media type and spend, as well
as by sponsorship level, Olympic sport, and ambassador (Usain Bolt,
Jessica Ennis, Sir Chris Hoy etc.
Through our reports and blog
we continue to examine the event's evolving commercial and branding
stories, analysing key campaigns, assessing the sponsors'
strategies and highlighting key trends and themes across the wider
sports marketing and sponsorship landscape. For a complimentary
presentation looking at significant case studies and contemporary
sports marcoms trends, click
here.
For more information and to trial the service, please
contact: advertising.sales@ebiquity.com
/ +44 (0) 20 7650 9915
Visit our blog
Signup for our fortnightly Insight Sports
newsletter
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Ebiquity would like to clarify that we do not have
commercial or contractual relationships with the London Organising
Committee of the Olympic Games (LOCOG), or the International
Olympic Committee (IOC). We offer independent marcoms and
sponsorship consultancy services around the Olympics and other
sports events/platforms.