Billetts Media Monitoring
Product Comparison
Only Billetts Media Monitoring brings you these ten key advantages.

1. The most comprehensive coverage

Only BMM offers you access to data on all these media: TV, national press and magazines, 960 regional newspapers, outdoor, radio, cinema, direct mail, door drops, online display, electronic direct mail (eDM), shop window activity and paid search advertising.

BMM covers 500 more regional newspapers than its next largest rival.

Coverage of eDM and paid search is unique to BMM

2. The most accurate reporting

Because Billetts has the largest real, actual pricing databases (over 40% of media spend), BMM spend data is acknowledged as unrivalled. What’s more, superior media coverage adds further accuracy when reporting overall spends in each channel.

3. The best detail

BMM report more detail than our competitors. For example, we’re the only one to segment and report the different poster sizes and types.

4. The fastest reporting

BMM gets new ads onto your customised interface faster than any other supplier.

5. The fastest interface

Once you’ve tried the BMM interface you’ll appreciate just how slow and clunky our competitors’ offerings are.

6. The most relevant and insightful information

Individually customised homepages, simple filter functions and sector-specific homepages with additional relevant information allow each user to see the exact data they want in the format they want it displayed.

7. The easiest system to use

BMM is widely recognised as offering the market leading functionality, combining simplicity and intuitiveness – you can access everything through a single, integrated and harmonised interface.

8. The only system that allows you to search by key words

Our unique word search facility lets you filter, report or receive alerts based on copy within an ad. For example:

  • Do you want to be alerted as soon as your competitors advertise a specific new CD, DVD or game?
  • Do you want to be alerted to offers such as 2 for 1 or offers over 40% off?
  • Do you want to see who is advertising flights to New York?
  • Do you want to track which brands are being promoted by the retailers?
  • Or perhaps you heard an ad on your way out on a Friday and by Monday you only remember a single word in the voice-over!

9. The only system bringing you industry news

Only BMM offers a Newsfeed service bringing you sector-specific industry news as it breaks.

10. The only system that tells you what the market think of your brand

With BMM you can access the latest YouGov Brand Index data at the touch of a button to see what Britain’s consumers currently think of your brand.

Contact Laura Watts: laura.watts@billetts.com
or call +44 (0) 20 7650 9600 to find out more