Our marketing effectiveness services can
continuously improve the return on your (marketing) investment
(ROI) by precisely quantifying the factors that drive your
sales-from the very largest, to the very smallest. By 'plugging'
our data-driven insights into your planning process, you can focus
on the products, territories and activities which have the greatest
positive impact on your bottom line.
Unrivalled breadth of experience
Our breadth of experience means that not only are we uniquely
placed to enhance the effectiveness of your traditional media, but
also your digital,
trade promotions, sponsorship, PR activity, and advertising.
Truly objective
Because Ebiquity is not involved in the media transaction
process, we have no hidden agenda when it comes to recommending the
right channel mix. You can be sure that our analyses and
recommendations are 100% independent and objective.
Ebiquity's marketing effectiveness clients consistently see a
return on our fees of at least 5:1 and, more importantly, a
significant improvement on their bottom line.
On average, our ROI clients see a performance improvement and/or
cost reduction in their marketing activity which yields a return on
their Ebiquity fees of at least 500%
Andrew Challier, International Practice Leader,
ROI
Effectiveness Case Study
See how our effectiveness services have worked for our
clients.
View presentation
For how we can help improve your
marketing effectiveness:
Call us on +1 (212) 413 0888 or email
us
Objectivity. Our total independence from media
owners and agency groups means clients can always rely on our
recommendations to be evidence-based, impartial and actionable.
Experience. With unparalleled experience, data and
benchmarks, our clients benefit from an ROI on our fees of at least
5:1.
Database. In the 13 years we've been delivering ROI
services, our clients have entrusted us to evaluate over 500
projects accounting for around $16 billion of their marketing
expenditure.
Joined-up expertise. We're uniquely placed to
analyse and model our clients' marketing activity due to our
joined-up approach to the communications cycle; with in-house
talent across commercial advertising, PR, promotions, sponsorship
and digital.
Client base. We work with around 30 companies a
year, many on a continuous basis - in sectors as diverse as CPG and
Finance.
The team has really helped us on our journey to marketing
effectiveness.their understanding of how marketing works to create
value is top-notch and their ability to communicate that in an
actionable fashion is very impressive.we consider Ebiquity to be a
genuine partner
Marketing Director, Global Bank
Effectiveness Case Study
See how our effectiveness services have worked for our
clients.
View presentation
For how we can help improve your
marketing effectiveness:
Call us on +1 (212) 413 0888 or email us
