Ebiquity’s Digital Innovation centre is the central hub in charge of the new digital solutions portfolio. The central dedicated mission control unit will develop, maintain, and deliver digital solutions for the consultancy’s global blue-chip clients.
Trillions of ad impressions analysed
Data streams from 50+ countries
Eliminating waste
Extracting source data
Ebiquity is the world leader in media investment analysis
We harness the power of data to provide independent, fact-based advice, enabling brand owners to perfect media investment decisions and improve business outcomes.
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We provide analysis and solutions through five service lines:
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Media management
Advising brand owners on the transformation, selection and management of media agencies; on competitive buying objectives, agency compensation and performance models; and on the organisation of media functions.
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Media performance
Monitoring, measuring, and evaluating media investment performance for greater transparency, governance, efficiency, and accountability.
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Marketing Effectiveness
Using advanced analytics techniques to attribute and forecast the impact of media and marketing investments on business outcomes, and to optimise these investments.
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Technology advisory
Helping brands identify, design, and implement their ideal operating model and associated data and technology ecosystem, across both paid and owned communication channels.
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Contract compliance
Ensuring agencies deliver services to brand owners as contractually agreed. Note: our Contract Compliance business is branded FirmDecisions.