About us

Ebiquity is the world leader in media investment analysis  


We harness the power of data to provide independent, fact-based advice, enabling brand owners to perfect media investment decisions and improve business outcomes.

We are a data-driven solutions company helping brand owners drive efficiency and effectiveness from their media spend, eliminating wastage and creating value.  

Ebiquity is able to provide independent, unbiased advice and solutions to brands because we have no commercial interest in any part of the media supply chain.

Our People  - the company has more than 500 media specialists. We have the largest pool of dedicated media professionals outside the agency groups.

Geographic distribution - Ebiquity is present in 18 markets globally representing ~80% of the world’s media investments. This means that we are best placed to advise multinational brand owners.

Data - Ebiquity has the most comprehensive, independent view of today’s global media market. We analyse $55bn of media spend from 75 markets annually, including trillions of digital media impressions.

Our Contract Compliance division, FirmDecisions, audits $40bn of contract value annually. As a result, more than 70 of the world’s top 100 advertisers today choose Ebiquity as their trusted independent media advisor.  

Ebiquity is a company listed on the London Stock Exchange (AIM:EBQ)

 

We are market leaders

 

We work with 70 of the world's 100 leading advertisers

We analyse over $55bn of global media spend annually

We help 100 global and national brands select and manage their agency partners each year.

Our Contract Compliance division, FirmDecisions, audits $40bn of contract value annually

Our Analytics work typically delivers an ROI of five to ten times our fees, and often considerably more

Operating independently of ad tech vendors, we help you identify the right technology partners and set-up for you

Who we are

An independent voice

To provide unbiased and trusted advice to our clients, we are deeply committed to remaining fully independent of the media supply chain. As such, we do not engage in any media buying or trading activities, and we remain both technology and vendor neutral in the media market. Our clients value us for the objective, data-driven advice that we are uniquely positioned to provide. 

Who we work with

We work with a broad spectrum of national and global companies and brands, including 80% of the world’s largest advertisers. Our clients are typically senior marketing and media decision-makers, and we often also work with their colleagues and peers in digital, procurement, and finance. 

A preferred partner

We work in close partnership with global and national advertiser associations. We were selected to write the landmark report and recommendations on media transparency by the U.S. Association of National Advertisers (ANA) in 2016. We also have formal partnerships with organisations including the World Federation of Advertisers (WFA), as well as national associations in the U.S. (ANA), U.K. (ISBA), France (UDA), Spain (Anunciantes), Australia (AANA), Canada (ACA), and Germany (OWM).

A tech partner

We also work in partnership with the world's leading digital and social media platforms, including Google, Facebook, Twitter, Snap, and others. This enables us to use relevant data from these platforms to further optimise the impact of your digital marketing investments on business outcomes.

ANA & Ebiquity

Ebiquity is an outstanding friend and partner. Even more, they are superb analysts and strategists. In the ANA’s media transparency work, Ebiquity provided the intellectual capital to translate major industry findings into workable business process prescriptions. These were critical action steps that successfully completed many years of productive efforts. 

Bob Liodice, President & CEO at the ANA

WFA & Ebiquity

The WFA has worked with Ebiquity for a number of years now, and we highly value our partnership with them. Their expertise has been very valuable in helping us to guide our advertiser members towards best-practice in marketing and media effectiveness, and to provide real clarity into the complexity of today’s marketing landscape. 

Stephan Loerke, CEO at the World Federation of Advertisers