We have developed partnerships with associations to help set and raise industry standards, to better understand the key challenges facing marketers and to influence key industry discussions. We currently hold partnerships with the following associations.
ISBA represents the leading UK advertisers. They champion the needs of marketers through advocacy and offer our members thought leadership, consultancy, a programme of capability and networking. They influence necessary change, speaking with one voice to all stakeholders including agencies, regulators, platform owners, and government. Learn more, https://www.isba.org.uk.
The Swiss Advertising Association (SWA) is an independent association under Swiss law. Since 1950 SWA represents the interests of the advertising clients in the areas of marketing, advertising, media, sponsoring and public relations. Learn more, https://www.swa-asa.ch/.
Technology is of growing importance to marketers and is an important part of innovating your approach to marketing and improving marketing performance. We have developed partnerships with leading marketing technology providers to ensure our clients leverage the latest tech and platforms, and implement them to best suit their needs.
Clicktale taps into the wisdom and behavior of millions of visitors so that businesses can deliver the best digital experiences to drive amazing business results. By synthesizing complex behavioral patterns based on millisecond-level actions such as hovers and scrolls, we enable businesses to interpret their customers’ digital body language and understand intent. Learn more, www.clicktale.com
During more than thirty years in business, D4t4 Solutions has constantly evolved to embrace the importance of data in delivering benefit to a business. Their data capture, management, and analytics services include Celebrus, an enterprise Customer Data Platform, providing the market's most complete picture of customer behaviour and experience. Learn more, www.d4t4solutions.com
Domo is a fully mobile, cloud-based operating system that unifies every component of your business and delivers it all, right on your phone. Domo brings together all your people, data, and systems into one place for a digitally-connected business. Learn more, www.domo.com
Evergage's real-time personalization and customer data platform (CDP) enables companies to leverage behavioral analytics and machine learning to understand and interact with each customer and deliver maximally relevant, 1-to-1 experiences across channels. Learn more, www.evergage.com
Glassbox is the an enterprise-grade solution that allows customers to capture, index, search, retrieve and visualise all digital customer journeys data in real-time. It enables online customer experience professionals to automatically detect customer struggles and technical anomalies and to create bespoke funnels to quickly investigate specific user-behaviours. Learn more, www.glassboxdigital.com
Heap builds analytics infrastructure for every online business. They automate the annoying parts of user analytics. No more manual anything. Just insights. Learn more, www.heapanalytics.com
IBM Watson Marketing and IBM Marketing Cloud solutions enable brands to drive customer loyalty and work smarter. IBM Watson Customer Experience Analytics help brands reach a new level of insight with AI customer analytics. Learn more, www.ibm.com
OneTrust is a leading privacy management software solution providing tools to help companies become compliant with new data privacy laws such as GDPR and the CCPA. Ebiquity implements the OneTrust platform to support marketers with data collection compliance, consumer consent, and data subject rights so they can effectively utilize consumer data given the new privacy landscape.
Optimizely is a leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization across websites, mobile apps and connected devices. Learn more, www.optimizely.com
Quantum Metric empowers organizations to maximize their customers' experience and value by simplifying data science exploration through machine learning and Big Data. Learn more, www.quantummetric.com
Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. Learn more, www.tealium.com