Michael Karg, Group CEO talks six point growth plan
You have saved us, on average, $33,000 per promotion and we do 200 promotions per year
Client (Marketing ROI & Effectiveness)
We got a much clearer picture of how our agencies are delivering across the world.
Client (Cost Savings & Guarantee Tracking)
Without a doubt, this saves us a vast amount of time, and gives us confidence that we’re on top of what’s going on in our overseas markets.
Client (Advertising Intelligence)
Michael Karg, Group CEO predicts positive long term opportunity
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Ebiquity, a leading independent marketing analytics specialist. Providing services to 80 of the top 100 global advertisers, with data-driven insights spanning over 90 countries.
Our long term strategic ambition is for Ebiquity to be known as the leading, independent, technology-enabled marketing and media analytics consultancy globally.
Our corporate purpose of “creating clarity” shapes everything we do. This includes the clear and straightforward strategy we have adopted to deliver our Growth Acceleration Plan. We call this the 5Ps, and it covers: People, Product, Process, Profile, and Performance.
We believe that by having the right people and products in place, developed and delivered using the right processes, we will deliver the strong performance that our current and future stakeholders demand.
By raising the profile of our cutting‑edge approaches to creating clarity of marketing performance for our advertiser clients, we will further enhance our performance.
Indeed, performance – in terms of revenue, profit and underlying operating profit – will be a consequence of our focus on the first 4Ps.
Our 5P's strategy provides the framework for our five-year objectives:
Attract, retain and develop high calibre talent from the media, data science and consultancy sectors.
Launch proprietary products and services that harness our data and insights and enable us to be trusted advisers for our clients.
Shape the organization and its processes to support broader and deeper client relationships.
Raise our brand profile and broaden the perception of our expertise to support our growth plans.
Delivery of our Growth Acceleration Plan resulting in sustainable double‑digit revenue growth at sustainable operating margins.
Ebiquity is listed on AIM, the London Stock Exchange's international market for smaller growing companies.
Financial Highlights December 2017
Dec 16: £83.6m
Dec 16: £13m
Dec 16: 11.3p
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"We are a leader in the debate about media transparency. Our independence is paramount, and we must remain at the heart of the marketing ecosystem." Michael Higgins, ChairmanClick here to see all