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Ebiquity | Analytics
Data-driven, evidence-based marketing that delivers higher ROI
The process is clear, the team is very committed and the final learnings are amazing.
FMCG client (Marketing ROI & Effectiveness)
We apply analytical techniques to attribute and forecast the impact of key marketing investments - whether in media, pricing, promotions, or otherwise - on business performance, and to optimise these investments in the future across traditional and digital channels, to deliver higher marketing ROI. We also leverage data to personalise and optimise your digital consumer journey, delivering higher conversions, better customer outcomes and ultimately better business performance.
Questions we answer for marketing, insight, finance, analytics, and commercial teams
Ebiquity | Analytics In Brief
No vested media interests - our advice is always objective and non-partisan
Sophisticated statistical analysis methods and tools
700+ effectiveness projects evaluating $18bn of marketing spend
We work hard to obtain it, and ensure we deliver it back to our clients