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Ebiquity Plc announces the appointment of Francesca Leronni as Group Director of Responsible Media.
Understanding how to measure the value of attention will help brands buy media more efficiently.
ESG criteria in media investment; Ebiquity announces the launch of a dedicated solution to address ‘Responsible Media’ agenda
Facebook, Dyson and Coca-Cola are all currently reconsidering their global media accounts. So, what is it they actually want from a new school of planners and buyers?
Ebiquity, Lumen Research, and TVision unveil first currency of advertising attention.
Ebiquity, along with Flashtalking and theTradeDesk, discussed the evolution of digital advertising in a post-third-party cookie era.
Global Chief Executive Officer, Nick Waters, discusses Ebiquity's strategic direction with Digiday.
Owning a robust, first party data asset is the secret sauce that gives brands an edge over the rest of the market.
As advertising accountability becomes more critical, questions around the return on investment from influencer marketing has marketers desperate to demonstrate its true worth.