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Blog
HM The Queen

The management team and members of staff of Ebiquity Plc are deeply saddened to learn of the passing of Her Majesty Queen Elizabeth II. We offer our condolences to the Royal Family.

September 2022

Press
Media spending on Chinese E-commerce platforms is rising but shifting

Since last year, the E-commerce and internet economy in China has experienced a significant drop due to policy changes. A recent study from Ebiquity suggests that overall E-commerce trends are still looking positive in terms of media invest...

September 2022

Blog
Pay for Performance in U.S. Local TV: Did You Get What You Paid for?

Challenging a norm that’s lasted decades, local TV stations and brands in the U.S. are looking to reverse the traditional transaction structures with a move towards pay for performance models.

August 2022

Press
Increase transparency, control, and speed in TV advertising.

Ebiquity, now also relies on AdScanner data to provide independent data-driven media investment advice to its clients.

August 2022

Press
Advertisers Are Still Funding Spammy Sites and Disinformation

Advertisers Are Still Funding Spammy Sites and Disinformation, Ebiquity Report Finds. $115 million of ad spend went to made for advertising sites and $1 million went to funding misinformation

July 2022

Press
Advertisers spent $115 million on clickbait sites

Advertisers are spending roughly a tenth of their budgets on clickbait sites, according to new report by Ebiquity

July 2022

Viewpoints
Tackling Responsible Media

What steps should advertisers take to deliver responsible media investments? Today, Ebiquity releases its latest guide on Responsible Media Investment.

July 2022

Press
Inflation is forcing advertisers to make some tough choices

Exclusive sitdown: Inflation is forcing advertisers to make some tough choices, warns Ebiquity’s boss

July 2022

Press
Why the agency selection process is broken – and how to fix it

Agencies are increasingly unhappy with the pitch process. What’s to be done? Nick Waters, puts forward his suggestions

July 2022