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Press
‘Active curation’: As TCF’s future hangs in the balance, advertisers’ audience tracking plans are in a holding pattern

Advertisers throttled their third-party audience buys and started urging publishers to take more control over how they got someone’s consent for advertising.

March 2022

Blog
Ebiquity appoints Sanny Manduapessy as Managing Director SEA

Ebiquity announces the appointment of Sanny Manduapessy as Managing Director of its Southeast Asia business.

March 2022

Viewpoints
Media Contract Guidance for Advertisers: Global Best Practice

FirmDecisions launches global guide to media contracts excellence in partnership with WFA.

March 2022

Press
Large-Scale Third-Party Addressability On The Open Web Doesn’t Work – Period

Our Group Chief Product Officer, Ruben Schreurs, discusses the IAB Europe’s Transparency & Consent Framework (TCF).

February 2022

Blog
Ebiquity plc acquires leading Canadian media auditor, Forde and Semple

Ebiquity plc, announced the acquisition of Forde and Semple, the largest independently owned and operated media auditing company in the Canadian market.

February 2022

Press
Google, Meta and Amazon are on track to absorb more than 50% of all ad money in 2022

Ruben Schreurs, Group Chief Product Officer, comments on Q4 2021 earnings of Google, Meta, and Amazon.

February 2022

Blog
The fight against disinformation starts by cutting digital ad funding

Ebiquity has partnered with The Global Disinformation Index (GDI) to help advertisers and their media agencies monitor inadvertent investments on media owners that publish harmful disinformation content

February 2022

Press
Take A Deep Breath And Consider The Benefits Of Google’s Topics API

Our Group Chief Product Officer, Ruben Schreurs, highlights the potential benefits of Google's Topics API concept.

February 2022

Viewpoints
2022 - Predictions for media and marketing in the year ahead

Ebiquity believes digital marketing will become more complex in the year ahead. According to the Law of Media: it will never be easier than it is today.

January 2022