New York, February 6th, 2018 — Ebiquity, has announced today, the appointment of Christine Merrifield as its Managing Director of Media – North America. In her new role, Christine will work closely with Bill Bruno, CEO, North America as wel...

February 2018

Many FMCG brand owners spend as much on in-store and online promotions as they do on above-the-line advertising. Promotional budgets often run into the millions. The challenge for brand owners – and particularly those with multiple products...

February 2018

News Media Works Australia’s recent feature ‘Why news media puts auto industry into top gear’  highlights how the automotive industry is one of the biggest spenders in news media within Australia. The article shows that th...

February 2018

Dircomfidencial ha publicado recientemente el articulo  ‘Ebiquity lleva a cabo una reorganización interna de calado’  basado  en los recientes cambios organizativos en la dirección. Mauricio Barange, nombrado Managing Director E...

January 2018

Last year, on January 29 in Florida, P&G’s Marc Pritchard threw down the gauntlet at the US IAB Annual Leadership meeting and demanded full media transparency. Campaign’s recent feature ‘A year on from Pritchard’...

January 2018

Digiday UK’s recent feature ‘Ad quality rises to the top of the agenda for media agency reviews’ focuses on the first wave of media agency reviews in 2018 and marketers drive for quality ahead of cost. Brands are now openly pledging they wi...

January 2018

The Drum’s recent feature on ‘Tech, collaboration, trust, measurement – the perfect recipe for the future of TV’ explores the results of the study by Ebiquity & Gain Theory, commissioned by Thinkbox that quantifi...

January 2018

A l’occasion d’une conférence organisée par le SNPTV (Syndicat National de la publicité Télévisée, le Dr Nick Pugh (Directeur Europe d’Ebiquity Effectiveness) et Caroline Kan (Directrice France d’Ebiquity Effectiveness) ont eu l’occasion de...

January 2018

London. January 24, 2018 – Ebiquity has today announced the launch of its marketing technology consultancy practice, Ebiquity|Tech. Ebiquity|Tech will provide an impartial advisory service in the areas of marketing technolog...

January 2018