Innovative study into programmatic media ecosystem published

In partnership with the U.S. Association of National Advertisers (ANA), the Association of Canadian Advertisers (ACA), and AD/FIN, we launched a first-of-its-kind study into programmatic media buying in the U.S. marketplace.

May 2017

Ebiquity Upfront Report – Data & Insights behind broadcast TV’s biggest week for Advertisers

To help advertisers navigate the rapidly changing ad-buying landscape, Ebiquity published its annual Upfront Point-of-View (POV) Guide.

May 2017

WFA/Ebiquity Report: Online Advertising Effectiveness

Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic metrics.

April 2017

Ebiquity launches ‘Demystifying Digital: A guide to better digital marketing’

Demystifying Digital Marketing: A Guide to Digital Marketing covers a dozen of the biggest challenges marketers face in digital today.

April 2017

WFA / Ebiquity Report: Recommendations on global ad server management – suppliers, contracts, costs and functionality

November 2016

ANA, Ebiquity & FirmDecisions Issue Guidelines For Achieving Media Transparency

July 2016

CMOs are partner-swapping as their confidence in digital is tested

August 2015