A new study from the Incorporated Society of British of Advertisers (ISBA) and Ebiquity assessed the intentions of 59 brand advertisers.
November 2022
Advanced TV/CTV is set to be the number one growth channel, with 67% of advertisers expecting to increase spending in this area. So, what can advertisers expect?
October 2022
Ebiquity announces the consolidation of its business operations in Europe and the appointment of Nick Pugh to the new role of Managing Director, Ebiquity Europe
Insights on the macro-economic outlook from Ian Whittaker and Ebiquity Group CEO, Nick Waters.
The complex media landscape makes it difficult for advertisers to take action. Here are a few steps that advertisers can start doing now to tackle responsible media investments.
September 2022
The management team and members of staff of Ebiquity Plc are deeply saddened to learn of the passing of Her Majesty Queen Elizabeth II. We offer our condolences to the Royal Family.
Challenging a norm that’s lasted decades, local TV stations and brands in the U.S. are looking to reverse the traditional transaction structures with a move towards pay for performance models.
August 2022
The post-pandemic bounce back in ad spend – particularly investment in digital, most notably social – has enabled the global advertising market to catch up on the chaotic lost year of 2020
July 2022
Netflix has officially followed the Disney+ announcement and confirmed that they will be launching an ad-funded tier, which will be ‘coming soon’
June 2022
