Gaming The Metrics: How The “Made For Advertising” Industry Thrives

Ebiquity’s approach for managing responsible media buying in the programmatic supply chain

January 2022

Ebiquity forecasts 5.2% growth in China Media spend for 2022

China media spend projected to shrink from 2021 growth rate of 7.5% to 5.2% in 2022. By 2024, media spend growth will slow down to 3.2%

January 2022

Ebiquity plc announces its new office in India

Ebiquity plc, announced today the opening of its new office in India in Gurgaon

October 2021

Priorities and challenges for brands, media, and advertising

Ian Whittaker, media industry analyst, set out what he believes will be the priorities and challenges for brands, media, and advertising in the coming months.

September 2021

A research report on the anatomical structures and priorities of the client-side media department

A research report on the anatomical structures and priorities of the client-side media department

September 2021

Data complacency: Coming soon to a campaign near you

How brands can prepare for the deprecation of third-party cookie

July 2021

How brands can respond to the consequences of a cookie-free world

Jide Sobo, Director, Strategy and Innovation Ebiquity, contributed to The WARC guide to The Future of Identity.

July 2021

Ebiquity plc appoints Francesca Leronni as Group Director of Responsible Media

Ebiquity Plc announces the appointment of Francesca Leronni as Group Director of Responsible Media.

May 2021

Attention! Ebiquity, Lumen Research and TVision are publishing a new paper

Understanding how to measure the value of attention will help brands buy media more efficiently.

April 2021