Did you miss our webinar on ‘Driving greater programmatic transparency & accountability’? You can now watch a recording of this session.
In this session, Ben Millar, Digital Director of Ebiquity – Australia, investigates some of the reasons advertisers are not getting what they need when it comes to programmatic transparency and outlines what you need to do to put the right level of controls in place over programmatic media.
Please fill in the form below to watch the full recording of the presentation and learn:
• How advertisers can create better transparency and obtain greater control over the digital channel
• Why data is so important and how to become proprietors of your owned data
• How programmatic can evolve from its current state and what are the ideal options