We are delighted to announce the appointment of Michael Karg as Group CEO of Ebiquity from the start of 2016.
Mr Karg is currently CEO International of Razorfish, the digital business transformation agency of Publicis Groupe. During a fifteen-year career with Razorfish and Digitas he has: –
- advised major brand name clients globally on their omni-channel marketing strategy; optimising and integrating owned channels with paid and earned ones to drive business outcomes,
- driven growth and strategic development in Europe (UK, France, Spain and Germany), India, China, South East Asia, Australia and Brazil,
- worked closely with partners including Adobe, and
- played a key role in the integration both of acquisitions such as e-Crusade (China and Hong Kong) and KitCatt Nohr, and between Digitas and Razorfish.
Michael Greenlees will step down from the role of Group CEO once Michael Karg takes his up his position, which is likely to be early January.
Over the last eight years Michael has established Ebiquity as the leading independent marketing analytics specialist globally. As marketing continues to evolve, the company is positioned to play an ever-increasingly important role in advising the worlds’ leading brands in the years to come.
Michael Higgins, Chairman said:
“Michael Karg is an outstanding appointment for Ebiquity. He has considerable experience across our industry particularly in digital marketing and in growing businesses on a global scale. He has amassed a wealth of international experience and has an impressive and proven track record in building marketing businesses. We welcome Michael.
On behalf of the Board and the Company we are immensely grateful for Michael Greenlees’s vision, expertise and constant drive which have made Ebiquity the company it is today.”
Michael Greenlees said:
“Ebiquity is a remarkable growth story in a dynamic market. I am confident that Michael Karg has the skillset, ability and passion to take Ebiquity through the next stage of its exciting development plans. At Razorfish, Michael has been at the cutting edge of the marketing and media industry enabling him to move quickly to make a significant contribution to Ebiquity’s continuing success.”
Michael Karg said:
“I am delighted to be joining Ebiquity and to have the privilege of leading this dynamic and market leading business. Ebiquity has seen the future where corporates now thoroughly interrogate the returns of their marketing spend. With the systems that Ebiquity has developed, its geographical spread and providing clients with ever more detailed insights into best execution, I believe that Ebiquity has a bright and prosperous future ahead of it.”