Our market leading industry insights
Opinion: In search of a new cookie jar: what Google’s decision means
In the press: Commercial TV’s decline is faster than we thought, but no one knows what’s next
In the press: Netflix and the multiple revenue stream, or will OTT ever learn to love advertising?
In the press: Accenture to close media auditing and pitching: is less industry oversight better than a conflict?
In the press: Four WFA partner predictions for 2020
In the press: AA/Warc: Industry analysis
In the press: Why marketers must look beyond cookies and rethink data in the 2020s
In the press: Netflix's Two-Minute View Highlights Larger Issues with Online Measurement
In the press: The latest YouTube brand safety ‘crisis’ shows advertisers are taking a more nuanced approach
In the press: 7 trends that show 2020 will be a make-or-break year for marketers