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Advertising through a recession

Ebiquity plc is proud to have contributed to the WARC Guide to navigating inflation and the threat of recession.

We guide and equip advertisers with six parts of one strategy that advertisers should follow to survive during a recession and thrive on the other side of one. All are based on our comprehensive analysis of the impact of the different paths taken by many different brands in historical recessions, backed with evidence and data.

 

 

Ebiquity Insights

Equip yourself with the data, benchmarks, and strategic insights needed to navigate the evolving advertising landscape.

Codifying expertise: The key to unlocking AI’s full potential
November 25, 2025
research
The 2026 Media Budgets Report
Comcast’s Potential Acquisition of ITV’s Broadcast Business 
November 18, 2025
From data chaos to strategic clarity: the metrics that matter 
November 10, 2025
ERA26: The future of Effective and Responsible Advertising 
November 3, 2025
The model works. Does your story? Tim Harford’s rules for effective MMM storytelling 
November 3, 2025
Why Ebiquity is a Founding Member of the Ad Context Protocol
October 21, 2025
Have you been influenced yet? What the first IPA Influencer ROI study reveals 
October 16, 2025