Media looking forward: an improved outlook?
Dietmar Kruse, Managing Principal, Media Performance
Tuesday, October 6, 2020
For the second time in two months, Ebiquity has taken the temperature of leading global advertisers on the ways in which coronavirus is forcing them to change media and marketing investment plans for the rest of 2020.
During this session, we will discuss the latest key findings of our second Global Brand survey and how brands are adjusting their media budgets now that lockdown eases and more businesses – from non-essential retail to leisure and entertainment – are able to start trading again.